Articles are one of the more effective tools you can use to market your business. First off they are free to post on many directories, people do read them, and the increase your credibility as a professional. The number on factor to getting the most out of an article is writing a good, informative, article. If your article is a sales pitch, you are not promoting your website, you are just attempting to get a sale.
Here are a few benefits to article marketing:
Online Business Credibility " Providing information to your readers through articles shows people you know about your field or industry. This builds your reputation and raises awareness of your brand. The result of this is that people trust your products, or recommendations if you are an affiliate marketer.
Gets You Inbound Links - The professional SEOs use this method to bring one way links to your site. The search engines eat this link candy. Your resource box that concludes your article has information about you and directs people to your site. If another webmaster choses to publish you article, they leave the resource box there, building a link to your site. Several webmasters pulish articles on their site, therefore building a wide network of links to your site.
Better Search Engine Rankings - As you get published and the one way links increase to your site, you will see yourself in a better position on the search engines. The most important thing to do to make sure you get a good position is to use the right anchor text on your link in your resource box.
The proof that your article was published:
I want to restate that the most important thing is that you write an informative article, not a pitch. If you want proof of your marketing and how often your article is published, just search for the title in quotes on the major search engines. This will tell you how many times it was published. Make sure you do this about 1-2 months after submitting or you won't see all the results. Webmasters are more likely to publish informative articles, not sales pitches.
It doesn't take long to see the viral marketing effects of your article if it is written correctly. Many webmasters use articles as content for their sites.
If you ever hire someone to do search engine optimization they will give you a report of submissions. Some of these services either submit one article for a flat fee, or as part of a subscription will submit multiple articles. You should go out right now and find these services, it is time to get your business noticed.
Here are a few benefits to article marketing:
Online Business Credibility " Providing information to your readers through articles shows people you know about your field or industry. This builds your reputation and raises awareness of your brand. The result of this is that people trust your products, or recommendations if you are an affiliate marketer.
Gets You Inbound Links - The professional SEOs use this method to bring one way links to your site. The search engines eat this link candy. Your resource box that concludes your article has information about you and directs people to your site. If another webmaster choses to publish you article, they leave the resource box there, building a link to your site. Several webmasters pulish articles on their site, therefore building a wide network of links to your site.
Better Search Engine Rankings - As you get published and the one way links increase to your site, you will see yourself in a better position on the search engines. The most important thing to do to make sure you get a good position is to use the right anchor text on your link in your resource box.
The proof that your article was published:
I want to restate that the most important thing is that you write an informative article, not a pitch. If you want proof of your marketing and how often your article is published, just search for the title in quotes on the major search engines. This will tell you how many times it was published. Make sure you do this about 1-2 months after submitting or you won't see all the results. Webmasters are more likely to publish informative articles, not sales pitches.
It doesn't take long to see the viral marketing effects of your article if it is written correctly. Many webmasters use articles as content for their sites.
If you ever hire someone to do search engine optimization they will give you a report of submissions. Some of these services either submit one article for a flat fee, or as part of a subscription will submit multiple articles. You should go out right now and find these services, it is time to get your business noticed.
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